Maxxis take their moral responsibility as an influential top 10 tyre manufacturer seriously. Therefore, Maxxis created the Green Policy. As a global company producing OE and aftermarket products, for the automotive sector as well as many others, they have a role to play in ensuring the welfare of the environment.

This responsibility has bred the ‘Maxxis Green Tyre’ protocol. All of the latest tyres feature technology that provides better fuel consumption and improved tyre durability. This lengthens the tyre replacement cycle and costs drivers less fuel too.

Maxxis also ensure the production process causes as little pollution as possible. Therefore, Maxxis ensure that their factories are ISO14001 certified. This is an international standard that specifies requirements for an effective environmental management system. This means all tyres are produced in a clean and environmentally friendly way.